Cebuanos celebrate life like no other. They strum their guitars and sing the "balitaw" when they're happy. They strum the guitar and sing the "harana" when they're sad. And when they pray, they dance!

It therefore comes as no surprise that guitar is as prime product in Cebu which, quite naturally, has also produced a large share of the country's best musicians and master showmen.

The Cebuano's flair for showmanship and love for celebration is manifested in the Sinulog, a colorful festival of pageant proportion observed every third Sunday of January.

Cebu is an anchor tourist destination and one of the 7,100 times more islands that make up the Philippine archipelago.