As the capital, Kota Bharu is a good place to sample traditional Malay culture. It is also a good place to explore the surrounding countryside. The town signals the end of the east coast road, and the beginning of Thailand. It is situated on the northern bank of the flood-prone Sungei Kelantan (Kelantan River). It is also the center of a fertile rice basin, as well as the Kelantan Royal Family.

With modern architecture, Kota Bharu looks like any other east coast cities at first glance. But if you look closer, it has more to offer. Many visitors stop by before heading on to Thailand. They often end up staying longer than planned.

Museums in Kota Bharu are located close to one another near the "Padang Merdeka" (Independence Square).